Project Overview:

The visual identity project for Marketing Ingenioso was a comprehensive design process, starting with a detailed brand strategy aimed at creating a unique, memorable identity for an online community with over 700K followers. Marketing Ingenioso provides entrepreneurs and businesses with innovative tools and techniques to improve social media presence and results.

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Objectives:

The key objectives were to create a distinctive visual identity, define a consistent tone of voice, and develop social media assets that align with the brand’s focus on innovation, creativity, and effectiveness in the digital marketing space.

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Scope of Work:

The project included designing a cohesive visual identity, defining a tone of voice, and creating social media assets. This involved crafting a logo, color palette, typography, and other visual elements that reflect the brand’s values and help it stand out in the competitive world of online marketing.

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